1648 Western Ave - Opposite Crossgates Mall

Albany, NY 12203 518.452.0550

FOR RELEASE:                                                     CONTACT:

January 7, 2010                                                                 Tim Cronin (518) 859-8647

Liberteks.com, Inc. Receives 2009 Best of Business Award

Small Business Commerce Association’s Award Honors the Achievement

SAN FRANSICO — Liberteks.com, Inc. has been selected for the 2009 Best of Business Award in the Computers category by the Small Business Commerce Association (SBCA) in the Computers category.

The SBCA 2009 Award Program recognizes the top 5 percent of small businesses throughout the country. Using consumer feedback, the SBCA identifies companies that it believes have demonstrated what makes small businesses a vital part of the American economy.

The selection committee chooses the award winners from nominees based on information taken from monthly surveys administered by the SBCA, a review of consumer rankings, and other consumer reports. Award winners are a valuable asset to their community and exemplify what makes small businesses great.

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About Small Business Commerce Association (SBCA):

Small Business Commerce Association (SBCA) is a San Francisco based organization. The SBCA is a private sector entity that aims to provide tactical guidance with many day to day issues that small business owners face. In addition to our main goal of providing a central repository of small business operational advice; we use consumer feedback to identify companies that exemplify what makes small business a vital part of the American economy.

About Liberteks.com:

Since 1991, Liberteks.com has committed itself to excellence in consultative selling and service to small businesses and personal computer client. Liberteks.com provides timely and critical information along with expert assistance in the ever-changing computer marketplace.

I recently had a phone interview with a technology reporter from Arizona on Win 7. I told her that based on our experience at Liberteks.com to date, Win 7 was largely success in terms of migrating and upgrading XP and Vista to run in Win 7.

But I could tell that she wanted more, that she was looking for something negative, or something that wasn’t working well. Now don’t get me wrong, she’s a top writer and editor with over 20 years in the technology industry. But her desire for news was understandable – she’s writing for software developers nationally and internationally who are looking for the latest cutting-edge information on the product.

In one circumstance,  I was able to provide the case of a realtor client of mine who had an application (Top Producer), which the manufacturer claimed would only work in XP. We were able to get it to run in Win 7 using the “Compatibility Mode” function.

This created great business value for the client, who didn’t have to purchase a software upgrade and perhaps more importantly, all of her data and settings were restored exactly where she left off.

When the reporter asked if at some point old software needed to be ported to Win7 – if updated software needed to be purchased—I told her no, an upgrade would  not appear to be necessary if the program was working adequately for the user.

And that was my eureka moment:  Software updates were part of the old paradigm. In today’s desktop the operating system can run both the old and new apps. The desktop user interface manages the back end application.

In other words, if you want the new features and functionality of the latest update, you can go out buy the newest version, but if your software application is working well for you, you can continue to use it in the Win 7 environment.

So you can have your cake and eat it with Win 7. Give me a few months and we’ll continue to monitor it, but the ability to run all of your old programs smoothly in a Win 7 environment is a major accomplishment. I’ll continue to keep you updated…

I recently attended a workshop on blogging and social media networking, where I learned that I need to continue to work to develop original, dynamic content, that keeps my audience interested and engaged, in order to create a true on-line dialogue.

One of the routine tasks to be performed is the updating and maintenance of email reader lists, where individuals are added to and deleted from the list as per their request.

I recently had the occasion where an email recipient requested to be deleted from the list, a request to which we complied. His email read as follows:

Turns out I did not recognize him at a business mixer sometime back, hence his desire to be removed from the list for a blog that was providing him — I thought — with a wealth of interesting info on smAlbany, technology and small business, etc.

I found this situation to be unfortunate (in a number of ways), but what can you do…

Rather than trying to be ”memorable” on account of his personality, work accomplishments or standing in the community, he was looking for “professional recognition” from me in our encounter. Because he did not receive this recognition, he wanted to be removed from the list.

This incident reminded me of an event that occurred to me in my early 20’s, when I was just out of college. I was at a technology trade show in Las Vegas and in a conversation with one of my colleagues who was a few years more senior in the business than me. In the middle of our discussion he walked away from me in mid-sentence, and I had no idea where he was off to. Turns out he went off to talk with a good looking woman from one of the other venders at the show.  I was quite offended.

When he got back he was unapologetic, despite the offense I took. He told me: “Don’t take it so personally.” When you have an opportunity, you take it, he said.

I learned a lot from this incident, and have carried this concept with me in my business networking. When you have less than five years in a professional capacity, it’s understandable (but not always attractive) to seek “professional recognition” from others, but for people who’ve been in business for years, I suggest that instead you work to be memorable, and when something comes up, no matter what, “Don’t take it so personally.”

I know, everyone’s talking about the great recession, Nostradamus and 2012.

But how about your business?

If you want to continue a successful business you need to control the systems that allow for business growth. Only with growth on some measured basis can it determined if you are moving toward your goals or falling behind.

Especially now that we are in recession it may feel odd if there are no simple controls on your business, i.e. simple controls that make it easier for money to flow in, versus flowing out, etc.

If we look at the business world there are few models of continued growth over a 25 year period. In fact one of the few pure forms of current growth is the geometric growth axiom displayed by Moore’s Law.

No it’s not Rodger Moore, or Mary Tyler Moore or even St. Thomas More, rather it comes from Intel cofounder Gordon E. Moore who originally posited the concept in 1965.

Moore’s Law asserts that computer transistor and integrated circuit capacity can be doubled approximately every two years.  If we extrapolate this productivity gain into our technology applications and business productivity, we can conclude that we have the capacity to double our technology application and business productivity every two years.

In fact you can put away Nostradamus for a moment and stop counting to 2012 because Moore’s law has shaped your world far more significantly than either of these two totems of popular prophesy.

As you bask in the simplicity and reliable delivery of quality goods and services at increasing lower prices you are experiencing the transformational power of Moore’s Law.

But how are you applying these advances from Moore’s Law to your IT solutions? Are your IT applications (hardware, software, network, telecommunications) light, basic, dependable and strategically configured for growth?

Every business should take advantage of productivity gains available through technology… Liberteks.com can provide your productivity solutions!

Next post: Business Cycle meets Moore’s Law.

Simple is good. Simple is fast and easy. And when it comes to your computer, you should always keep it as simple as you can.

Everyone thinks computers are complicated, but I believe the best way to manage a computer network is by keeping it simple, so that you never have to think about the technology. (Do you ever worry about how the electricity in your house works when you turn on the light?)

Einstein said “Keep it simple, but no simpler,” and that’s what our technicians do at Liberteks.com. We take a complex assortment of operating systems, applications, networks and files and make it simple, fast and easy to use — you dont’t need to think or worry about the computer.

Too often, computer users have added applications that muck up and slow down the computer’s performance. You know, those old photo display programs (Picasa, etc.) or trial software that are still on your hard drive taking up space, constantly bugging you to purchase them as well as interfering with other programs and slowing down your system.

I don’t mean to be crude, but it’s like trying to put 10 pounds of ass into 5 pounds of pants…

Today those functions are often available on you operating system or on preinstalled software programs.

In the same way, there had been the trend to develop custom programs for a business’ specific operating. I would argue that this is costly and unnecessary in the majority of circumstances.

And that’s where Liberteks.com “Best Practices” and “Managed Care” programs come in. We clean up your system, remove old programs and files and reconfigure you system to run more efficiently. I’ve been told by my customers that their computers operate even faster after an upgrade than they did when they were first purchased.

On the business end, most small businesses would find it more efficient and cost effective to use pre-developed software and incorporate it into their system. Most programs can be customized to meet your exact specifications, and provide all of the functionality you seek.

The benefits of this approach are numerous. Your network runs smoother and more efficiently by uploading the specific programs you need. Upgrade and repair/reprogramming costs are significantly reduced.